A quick drive past the vast Sigma Headquarters and warehouse complex based in Watford, will reveal the new branding and smart corporate signage which has gone up during the August midsummer period.
The complete branding overhaul has been overseen by Sigma’s in-house marketing team led by team Director, Rajiv Shah. Commenting on the new look, Rajiv affirms that ‘the new corporate identity has really worked for Sigma and the customers love the new look in all its manifestations, ranging from packaging right up to building signage as seen on our Watford site’.